Thomas Cook
Interactive magazine
Combining our wholly owned Ceros platform with our extensive creative and production expertise, we provided Thomas Cook with the world's first interactive travel magazine - increasing conversion rates over the client's previous newsletters by 40%!
"Our intention was to change the way we communicated with our customers, something which would also give Thomas Cook a leading edge, and we believe that the result of this strategy, Holiday Hotspots, is a travel industry first." - Russell Gould, Director of eCommerce at Thomas Cook UK and Ireland
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