John Lewis
12 Feb 2010
Email marketing works best when messages are targeted to the individual – the right message, at the time for the right person. But this needs many different creative executions for each email campaign.
John Lewis use different product options, different marketing offers and different promotions. They need a long list of different email designs producing for every campaign.
So, every week, they brief our email studio to manipulate images, design and produce the templates needed. We're proud to support their advanced and incredibly successful email marketing program.